Brillenschlange – Branding & logo · Own project by allkind
An online shop with bite.

For four-eyes, and everyone who will be one.

Brillenschlange
How do you turn a pun into a brand without it falling flat?
That was the ambition behind the fictional creation of brillenschlange.ch, an online shop for glasses with character.
A striking name, a strong visual and a look that stands out.
Clean and minimal, straight to the point.
The visual carries the brand name.
The idea works instantly, even without explanation.
The presence sticks because it is bold.
The photos were made with the help of AI, a lot of care in the prompting, and Photoshop.

Want your brand to stand out?
We develop concepts that stay in the memory and tell your brand’s story clearly. Tell us what you’re planning.
- Answered personally by Mäx
- Free and without obligation
- Or directly: maex@allkind.ch








